Content Writer
We’re looking for a Content Writer to join our Business Development team.
Team
Business Development
Salary
£30,000 – £35,000
Location
Cardiff | Hybrid

About Capital Law
Capital Law is a growing commercial law firm. We work with clients across the UK and internationally, providing high quality services to the private, public and third sectors. With a focus on delivering exceptional services to our clients, we foster an environment where our employees can thrive, grow and make a real impact.
The Role
As a Content Writer within our Business Development team, you’ll work closely with colleagues across our legal teams to develop content for marketing, corporate communications, and business development activities. You’ll write in various styles across diverse formats, producing compelling content that aligns with our brand and business goals. We’re looking for someone who can work effectively with teams, extracting key information from stakeholders and transforming it into clear, engaging content.
Key Requirements
- Research, write, and edit high-quality content, including marketing materials, bids responses, thought leadership articles, website copy and social media content.
- Work with the Bid Manager to draft, edit, and proofread compelling content for proposals and bids.
- Support the development and implementation of Capital’s content strategy, ensuring alignment with business objectives.
- Optimise content for SEO, readability, and digital performance to drive engagement.
- Maintain consistency in tone, voice and messaging across all content.
- Work closely with colleagues and subject matter experts to develop accurate, insightful content for marketing collateral and bid documentation.
- Proofread and edit content for grammar, clarity and style, ensuring accuracy and adherence to brand guidelines.
- Ensure all content aligns with Capital’s brand guidelines and revise existing content for improvement.
What We’re Looking For
- Degree in English, Journalism, Marketing or a related discipline
- Previous experience in writing bid and marketing content within the business or professional services sector.
- The ability to write across various styles and formats.
- Strong stakeholder engagement and communication skills, with the ability to gather key information and create compelling content.
- Good understanding of SEO best practices and digital content trends.
- Exceptional research, writing, editing, and proofreading skills, with meticulous attention to detail.
In return, we offer:
- Excellent rewards and benefits: including competitive pension scheme, health cash plan, life assurance, option to buy/sell annual leave, cycle to work scheme, subsidised Chiropractor onsite weekly, free weekly in-person and virtual yoga, regular social events, career development and recognition schemes.
- Excellent office facilities including a Chef onsite with a free lunch available on Mondays and Tuesdays.
We are committed to maintaining an inclusive work environment. We encourage equality and diversity and treat all job applicants and colleagues fairly — regardless of age, gender, disability, ethnicity, religion or any religious or cultural beliefs, marital status and civil partnership, sexual orientation, pregnancy and maternity. We have no tolerance for discrimination.
Here, we can be ourselves, succeed on merit, and grow with people from all walks of life.
If you are interested in applying to this role, apply now, stating the role you wish to apply to, attaching a CV & Cover Letter to your email.